Showing posts with label google adsense. Show all posts
Showing posts with label google adsense. Show all posts

My Top 7 Money Making Programs

I’ve noticed from reading other blogs, readers seem to enjoy learning how other sites make money.  So I’ve developed a “Top 7″ list of my top income generators based on nothing more than monthly income earned.
Note: This list is from all my sites combined.
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1. Domain and Web Hosting Reselling

This program is a great example of why you should look for affiliate or reseller programs in your niche that pay residual commissions.
If my site got wiped out today, I would still be able to live off the residual income I’ve generated since joining this program in 2002. If you have a site that targets Webmasters, reselling domains and web hosting is a great way to build a long-term income that continues to grow and grow.
As a reseller, you receive your own customizable website that allows you to set your prices and determine your profit.  The parent company handles all the customer and technical support, so all you do is promote your own reseller store.
It would be hard for any other affiliate program to bump this from the #1 spot.

2. SiteSell

I’ve been receiving checks from SiteSell’s affiliate program since 1999, but nothing like the ones I started getting when I bought Site Build It! and displayed my own success story.
(See the post about my February 2008 check)
This was my biggest lesson in the importance of knowing and actually using products you refer from your site.
SiteSell’s affiliate program pays a generous $75 per Site Build It! sale, plus residuals on all yearly renewals.  I really wish more affiliate programs would put the same amount of time and energy SiteSell does into helping affiliates.
I’ve never known another company to offer so many tools to help their affiliates make sales. From videos with your affiliate links embedded in them to over 60 audience-relevant landing pages, this program has it all.

3. Affiliate Networks (CJ.com, ShareASale.com, etc.)

I promote a variety of products that I find on some of the larger affiliate networks. From web software, web hosting, HTML editors, to anything I can find that’s useful and related to my audience.
Belonging to an affiliate network has its advantages…
1) If you’re looking for a specific product to promote, you can do a search to see if there are any relevant affiliate programs that offer the product.
2) You can join multiple programs with a few mouse clicks.
3) All of your earnings are tracked in one place, so you have one-stop reporting instead of multiple affiliate account logins.
The downside is that many companies who run their affiliate programs through large networks tend to have sub-par customer support.
There have been many occasions where I’ve sent an email to a company I’m affiliated with through CJ and never received a response. Companies that run their own in-house affiliate programs seem to have better customer support over all.
Nevertheless, large affiliate networks are definitely worth exploring, particularly if you’re looking for a specific product to promote on your site or blog.

4. AdSense

I hate using the term “easy money”, but if you have enough traffic, AdSense has got to be one of the easiest ways to generate an income from your site or blog.
AdSense performs much better on my sites not targeted to Webmasters and Bloggers – which is a big reason why you don’t see many AdSense units on this blog.
Bloggers and Webmasters tend to be immune to Google ads so they ignore them. However on my fitness site, my click-thru ratio has been much higher.
Even though my main site, 2CreateAWebSite.com targets Webmasters, it does OK with AdSense because it gets enough traffic to make displaying the ads worthwhile.

5. Thesis (DIYThemes)

This program bumped Amazon.com off the list.  So in August, 2009 I had to update this post.
I make most of my money from affiliate programs that are tied to products and services I own.  It’s so important to build credibility and trust as an affiliate, and one way to start is to buy and use what you recommend.
As soon as I learned how to use Thesis and realized the sheer power, I added a page here that illustrates how it works.  Since this site gets a lot of traffic from Bloggers, it’s a perfect fit and the earnings started coming in right away.
Thesis has a very generous affiliate program and if a person buys the Developer’s option, you can earn over $50 for one sale.

6. ClickBank

With ClickBank, you really have to feel it out and see what works for you. Even though it’s on my Top 7 list, I must admit there is a lot of garbage on ClickBank.
Many of the eBooks you can sell are a bunch of recycled facts you can find anywhere on the Web.
They are usually promoted by an over-hyped landing page with a loud sales pitch that promises you to either get rich quick, lose weight tomorrow, or get out of debt in seconds.
However, if you really comb through the ClickBank marketplace, you can find some winners. I was able to find a few good e-books to promote that convert very well on my sites.
The great thing about ClickBank is that the commissions are extremely high since product development and delivery costs are low. You could earn up to $75 on certain products in their marketplace.

7. Ad Sales

I sell ads on my static website, 2 Create a Website.  I use Ad Peeps to manage the ads.  I used to sell ads here but I wasn’t happy with the click-through rates (traffic is much lower here than on my static site), so I discontinued ad sales here.
I used to use AdBrite, but there was a glitch with their system and my ads stopped displaying properly.  It was good to get rid of them anyway because now I don’t have to share my revenue with anyone except PayPal.  (They take a very small percentage.)
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These aren’t the only programs I earn money from, but these are the highest paying by far.  The rest of my income comes from a collection of other affiliate programs.
This post was not created to encourage you to join all these programs.  Quite frankly, if your site does not target the same people and does not have the same kind of traffic, your income will be drastically less than mine.
But hopefully this shows you what is possible if you build a website that allows you to become the “expert” in your niche, and you recommend quality products that you use and are relevant to your audience. You can apply this strategy to any niche.

7 AdSense Strategies You Should Adopt

1.  Make room for the 728×90 banner — if you can

Obviously you don’t want to crowd your site or make it look awkward, but if your experience with this unit size is anything like mine, you may want to consider opening up a spot.
I am now using this banner size on three of my sites:  WebsiteBabble.com, Flat-Stomach-Exercises.com and finally this blog.
In all three cases it performs great and the eCPM (earnings per thousand) is higher than the other sizes.  This is the only AdSense unit that has ever performed well on this blog.
Due to the Google terms I am not allowed to disclose my eCPM, but it is significantly higher than my other units.  Understand that a high eCPM doesn’t necessarily mean I’m getting a lot of clicks, but I’m earning more per click compared to other units.

2. Set your channels to “Targetable”

Doing this allows premium advertisers to advertise solely on your site if they wish.  They can outbid all other contextual advertisers and lock down a spot on your site for an indefinite amount of time.  Premium advertisers pay more for this kind of ad, so it means you can earn more per click.
For more details on how to set this all up, watch the video I created last September…

3. Display ads alongside videos

I do this quite often on 2CreateAWebSite.com, and those units usually perform better than any other (even the leaderboard ads).  And if you’re wondering if this is against the terms, wonder no more.
I actually got this idea from Google.  Their optimization team ran an analysis on my site years ago and suggested I add the ads alongside my videos.
From a technical standpoint, there are a few ways to accomplish this.  It’s probably best to use CSS, but you can also use a simple table.  Yes, tables are so 1990-ish, but they still work and come in handy for accomplishing this.
So the idea is to create a table with two equal columns.  Put the video in the left column and the ad code in the right (or vice versa.)  Here’s the code for a simple table you can use.  Adjust the widths of your table, video and AdSense ads accordingly….
<table width=”600″ align=”center”><tr>
<td width=”300″>
INSERT VIDEO CODE HERE </td>
<td width=”300″>
INSERT ADSENSE CODE HERE
</td></tr></table>

4. Target all units

It’s amazing how many people do not setup new units when they create new AdSense code.  How will you ever know which unit performs the best if they are all lumped together?

5. Refresh!

Every now and then I’ll do a refresh and change the look of my units… slightly.
I usually keep the background color the same because I like for it to match my site, but I may change the color of the title or URL text.  I seem to notice a slight boost when I do this.  Of course there is never any proof this is the reason, but what can it hurt to try?

6. Pay attention to your Analytics reports

If you use Google Analytics, you can sync your AdSense and Analytics accounts together so you can see how much each page is earning.
Keep track of and analyze your highest earning pages.   Are they your highest because of traffic or is there some other reason?  (Different ad placement or size.)

7. Delete under-peforming units

I have not been able to confirm exactly what AdWords advertisers can see with regards to the Publisher’s stats (click through rates, etc.)  But since they can opt to advertise on our sites exclusively,  I try to keep my overall CTR as high as possible by getting rid of units that perform below my own average.
Obviously “under-performing units” will be defined by your individual average and it will be different for everyone.
Are there any other AdSense tips you’d like to share?